I’d sacrifice 10 to 15% of my customer base if I know I’m going to be able to almost triple my revenue stream.ĭon’t get me wrong – Adobe makes GREAT products! I love their stuff – but think they also take advantage of their customers because they have such a strong foot-hold in the market place. We are the golden eggs – because they know we’ve been backed into a corner as users. So now – in a 10 year period, I no longer by the software once – I’m buying it three times. Or – I can subscribe to the “cloud” (with all those WONDERFUL advertised features I personally don’t need or want) and basically pay for the software in full every two to three years. Think about it – I can pay once for Adobe Suite and use it the next 6 to 10 years.

I think MANY of the software companies have either been lazy, or in some cases (Adobe imho) saw this road map long ago and seized on an opportunity to force customers to switch over to the subscription based model. It’s not like the software companies haven’t known this transition was coming. So it’s not like this was a “surprise” moment. The last few OS from Apple have supported both. First was wit 64 bit compatible chips, then they started up slowly update software to transition to 64 bit. They started the 64 bit transition over 10 years ago. I don’t know that it’s complete fair to blame Apple for this “upgrade”. In the good old days, you would buy a desk pop in the computer and off you go! I am trying to relearn InDesign so I joined in design secrets because they told me the there were old magazine articles here, within InDesign secrets from years ago. One thing I found out that it’s only for CS6 and does not let do things with any later versions of InDesign, but the Acrobat is current. They told me the licenses are everlasting! I’m 76 years old and that my age the learning curve is not easy. They also assured me if I bought a new computer, they would do the same thing again at no additional cost. The only reason I needed Adobe in design was I started a book some years ago and I wanted to finish it at some time. I am not a computer geek, by any means and they took over my computer cleaned out the old Adobe software and then installed the software on my computer.

Ī couple of days later someone from Adobe sent me an email and told me I could update my software InDesign CS6 & Acrobat DC Pro for Mac. For what it’s worth: I’ve been using Mac computers on my life, I posted a question on Adobe- titled 32 to 64.

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